GARDENA, Calif. – Nov. 17, 2016 – In keeping with the spirit of giving, the Carroll Shelby Foundation will take its fourth annual holiday ornament fundraising campaign full-throttle. The new exclusive ornament, available only through the charity, pays tribute to more than 50 years of legendary Shelby performance through the metal die-cut ornament in the shape of the first Cobra (CSX2000). Proceeds from the sale of the ornament will provide medical assistance and educational opportunities for children and young people.

“The Carroll Shelby Foundation holiday ornament has become a tradition eagerly anticipated by enthusiasts and collectors,” said Neil Cummings, Co-CEO of Carroll Shelby International, CEO of Carroll Shelby Licensing, Co-Trustee of the Carroll Hall Shelby Trust and Board member of the Carroll Shelby Foundation. “It gives them an opportunity to connect with the charity that Carroll personally founded. Sales of the collectible support the Foundation and partners such as Children’s Organ Transplant Association and the Carroll Shelby Automotive Technology Program. This ornament symbolizes both Carroll’s legacy, as well as his spirit of giving back to the community.”

This year’s holiday ornament pays homage to the car that started it all – the first Cobra, CSX2000. Hand-built by Carroll Shelby in 1962, CSX2000 represents the Shelby performance vehicle that gave birth to an automotive dynasty.

The Carroll Shelby Foundation is offering the dazzling collectible both online and at Carroll Shelby’s Store for $20. The only official 2016 Shelby holiday ornament in the world, it is available for pre-order and can be shipped within the United States beginning November 28, 2016.

“The 2016 Shelby Cobra ornament is the perfect way to rev up the spirit of giving this holiday season,” said Jenni Shreeves, Executive Director, Carroll Shelby Foundation. “The Cobra collectible would make a wonderful gift for any enthusiast, as well as show support for a worthy cause.”

To learn more about the Carroll Shelby Foundation, make a donation or to order an item with the exclusive commemorative signature, go to

About The Carroll Shelby Foundation
The Carroll Shelby Foundation was created by legendary racer and automotive manufacturer Carroll Shelby. Headquartered in Gardena, Calif., the Foundation is dedicated to providing medical assistance for those in need, including children, educational opportunities for young people through automotive and other training programs and benefitting the Shelby Automotive Museum. For more information, visit


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