
User Experience (UX) and Design is simply what we call the the process of making your users’ online experience amazing. And by amazing, we mean that your website, app or social media profiles have the optimum usability, accessibility and interaction for your users. It’s a difficult pill to swallow, but your user experience & design needs to be dictated by your users – not you – or our team for that matter. Just because we both like the clean look of Apple’s website, doesn’t mean it’s the right approach for your clients.